Nike:
A
Journey
of
Bold
Innovation
and
Social
Responsibility Nike
is
a
global
brand
that
has
become
synonymous
with
innovation
and
success.
Founded
in
1964
as
Blue
Ribbon
Sports
by
Phil
Knight
and
Bill
Bowerman,
the
company
was
renamed
Nike
in
1971
after
the
Greek
goddess
of
victory.
Sin{研习更多 星座运程资讯请关注 :wy星座配对网,wWw.wWYy.NEt〗）】ce
then,
Nike
has
grown
into
a
multinational
corporation
with
a
presence
in
over
190
countries
and
revenues
of
over
$39
billion. One
of
Nike's
key
success
factors
has
been
its
focus
on
innovation.
The
company
has
invested
heavily
in
research
and
development
to
create
cutting-edge
products
that
meet
the
needs
of
its
customers.
In
1979,
for
example,
Nike
introduced
Air
technology
in
its
shoes,
using
gas-filled
pouches
to
provide
cushioning
and
support.
This
innovation
became
a
game-changer
in
the
athletic
footwear
industry. Another
area
where
Nike
has
made
an
impact
is
in
social
responsibility.
The
company
has
taken
steps
to
ensure
that
its
products
are
made
in
ethical
and
sustainable
ways.
In
1992,
Nike
began
its
Reuse-A-Shoe
program,
which
collects
old
athletic
shoes
from
consumers
and
recycles
them
into
new
products.
In
2010,
Nike
launched
the
"Better
World"
campaign,
which
aimed
to
reduce
the
company's
environmental
impact
and
promote
social
responsibility. Nike
has
also
been
a
leader
in
corporate
social
responsibility.
The
company
has
made
significant
efforts
to
reduce
its
carbon
footprint
and
promote
sustainable
practices.
In
2016,
Nike
announced
its
"Move
to
Zero"
initiative,
which
aims
to
reduce
waste
and
energy
consumption
across
the
company's
supply
chain. In
conclusion,
Nike's
journey
has
been
one
of
innovation
and
social
responsibility.
The
company's
focus
on
research
and
development
has
resulted
in
groundbreaking
products
that
have
changed
the
way
athletes
perform.
Nike's
commitment
to
sustainability
and
corporate
responsibility
has
positioned
the
company
as
a
leader
in
the
industry.
As
Nike
continues
to
innovate
and
lead
in
its
field,
its
impact
on
the
world
will
only
continue
to
grow.